Strategic Actions, Goals and Accomplishments

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Key Activities and Accomplishments

Programming: 

  • Continued to offer high-quality public programming, despite other priorities with the move
  • Programming theme was Access & Opportunity: we offered 49 total programs and had over 3,000 attendees, increasing attendance 6% 
  • Deepened partnerships for our programs, and ended up with an on-campus partner for every program we offered
  • Refined the programming process as a department, updating our programming workflow document, creating a programming cancellation/rescheduling document, and creating KBUG (Know Before yoU Go) documents for attendees and speakers
  • Worked to audit some of our own library services as part of the theme: made changes to our print materials and our physical space (for instance, leaving room for wheelchairs) after meeting with Disability Resource Service; started collecting donations for Cherry Pantry, and ran a brief fine forgiveness program to spread awareness for the pantry; began other new initiatives, like an Access & Opportunity themed reading list at the beginning of the semester
  • Formed the Public Programming Working Group, which met regularly and acted as an advising group for our programming
  • Held creative writing contest to launch the new Short Edition story dispenser: set internal goal of 30 submissions and received 100 submissions - Received the second-highest application rate ever for the Livingstone Undergraduate Research Awards (97 applications)
  • Managed loss of access to our lecture hall in the spring semester: found new partners and new locations to continue our tradition of offering strong programming - Received more feedback than ever before from faculty about how our programs were relevant and they wanted to have their classes involved

Publications and social media:

  • Created the Libraries’ second Annual Report 
  • Managed the staff newsletter Don’t Hit Delete, all library eblasts, the Beyond the Page mailer, and other one-off mailings or design pieces
  • Worked closely with External Affairs on their projects, such as the newsletter, appeal letters, and collections calendar
  • Deepened social media engagement, gained followers across platforms - Increased our social media assessment strategies, and now have a spreadsheet where we track engagement across platforms
  • Began developing materials for Charles Library

Paley closure and move to Charles:

  • Communicating the closure and move to our community has been a major task this year
  • Put together a “Goodbye, Paley… Hello, Charles!” campaign as a way to honor Paley while still building excitement for Charles 
  • Had some of our highest engagement rates ever when posting this content, which ranged from old photos of Paley paired with renderings of Charles, to the “Mean Tweets: Paley Library Edition” video we created with staff
  • This task involved working more closely with SM+C than we have in the past and communicating with other partners like the TU Portal team and the Provost’s office
  • Sent regular move emails to staff
  • Wrote and maintained the move FAQ on the website
  • Sent Paley Library out in style with a farewell party on the last day: a big success, with roughly 250 attendees Set up video booth to record goodbyes to Paley, worked with John Pyle to edit video together

Other highlights:

  • Worked closely with other departments on outreach and promotion
  • Worked closely on website project: Beckie Dashiell worked on copy, Kaitlyn Semborski is on the UX group, and Sara Wilson sits on the web advisory committee
  • Strengthened partnerships with other campus libraries, setting up department “field trips” and working to highlight them in the next AR
  • Served as Libraries’ liaisons to media, and worked closely with Temple media

Strategic Steering Team:

  • This was the first full year the Outreach & Communications SST was a group. We focused largely on staff communications this year.
  • Launched and analyzed staff communications survey
  • Created document analyzing survey and providing recommendations, which was shared with all staff
  • Introduced the popular Ask Me Anything (AMA) style information sharing sessions on Slack. So far we have had AMAs about the collections move, SCRC, the DSC, and about space and technology in Charles Library
  • Created survey to take recommendations for topics and AMA-improvements
  • Served as sounding board for move communications materials
  • Worked on staff communications toolkit, which will launch next year
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